Latest News
23rd September 2020
Secure your IT infrastructure! Whether you’re running a tech company or not, you likely have sensitive data on computers and devices that you want to be protected. The price to pay for a secure IT infrastructure can be costly. A violation of data, one of the most common computer security threats, can cost a company enormous tangible losses. Apart from financial problems, they can also stand to lose the trust of its customers by security problems or violations. When you can not protect your IT environment, you are doing your company vulnerable to many other types of risks and threats such as the denial of service attacks, infiltration of malware and stealing accounts. These vulnerabilities give cybercriminals control of your network and all data of the customer and the company remains. Ultimately, poor management infrastructure revenues can put your business and reputation on the line. How to Make Your IT […]
13th May 2020
Defining Marketing Marketing is the process of teaching consumers why they should choose your product or service over those of your competitors, and is a form of persuasive communication. It is made up of every process involved in moving a product or service from your business to the consumer. Marketing includes creating the product or service concept, identifying who is likely to purchase it, promoting it, and moving it through the appropriate selling channels. There are three primary purposes of marketing: Capturing the attention of your target market Persuading a consumer to purchase your product Providing the customer with a specific, low-risk action that is easy to take If the objective of your business is to sell more products or services, then marketing is what helps you achieve that goal. Anything that you use to communicate with your customers in a way that persuades them to buy your products or […]
6th May 2020
If you’re looking to raise capital, you may be spending time in front of investors who can write you big checks. Here are some guidelines for making your pitches more effective and appealing to potential backers. Keep Your Introduction Short Familiarize yourself with the track record of your potential investors to see what size and type of ventures they typically fund. Having that insight can help you to tailor your pitch, and it shows investors that you’re prepared. Schedule Out Every Day If it takes you more than a minute to sum up your idea, your abilities, and the strengths of your business plan, you’ll hinder your quest for investment funds. This is because many opportunities to present your full pitch develop only after you give your “elevator speech” during casual conversations about other things. Hone and vet every single word of your introductory pitch, and then memorize it so […]
29th April 2020
6 Time Management Tricks For A Productive Workday There is something peculiar with time – there never seems to be enough of it. As a result, quite a lot of people spend their days racing against time. They are always looking for the best ways to squeeze everything in– their families, jobs, chores, friends, and sleep among other things – into the 24-hour phenomenon called a day. Interestingly, the most successful people still seem to have a hold of their time. They seem to get more done in a day than most of us can get done in a week. The biggest question is how do the people who have so much to do manage to get so much done in one day? What are their secrets to productivity that we can emulate? Aways Start Off Your Day With Your Biggest Task It is very important to have a morning […]
23rd April 2020
Partnerships: Six Things You Need To Know Before You Say “I Do”. So you want to go into business with someone. Good for you. Maybe your potential partner is a family member, long-time friend, investor, or business associate. Whatever the relationship, the start of a partnership is much like the beginning of a romantic relationship. The parties are euphoric and it may seem as though nothing could go amiss. But before you walk down the aisle and say “I do” there are critical things upon which you must agree. Just as every personal relationship has its ups and downs, so do business partnerships. So before you tie the knot so to speak, you need to enter into what is known as a partnership agreement to protect yourself and your business. Below are some of the common elements which you should include in a partnership agreement, which by the way, must be […]